By Su-Ann Loh
Pokemon GO has only been released in the US, New Zealand and Australia since July and it has already exceeded Twitter’s 65 million US users since its launch. It’s not a bad outcome for Nintendo who rely on the Google Map platform to provide a computerised 3D method for catching pocket monsters.
Even with a free download however, the quest to become the greatest world trainer for Pokemon will have terms and conditions attached to it, as with anything you download as an App (mobile device application) through the App Store.
The chances are that at the time of downloading an App, especially in the excitement of competing for the capture and battle of the tiny titular creatures, no one has read the terms and conditions before hitting the “Agree” button.
Indeed, it is not uncommon for individuals and businesses to trade in the online market without reading any applicable terms and conditions of trade.
Conversely, many of our entrepreneurial clients have successfully broadened their client-base through use of website and online markets downloadable through an App without giving their users access to any terms and conditions for those Apps.
This poses difficulties when business owners and/or users want to enforce a right in a transaction brought about through the download of an App and the use of the services contained within the App.
In this article we highlight some of terms that users should be aware of when downloading any App on a device for use, even if it is just a game. This is because you may actually be agreeing to conditions and releasing others from obligations without being fully aware of it.
If the terms of service for Pokemon GO is any indication, in downloading the game through the App users have agreed to:
The terms of use for Pokemon GO are not dissimilar to other terms and conditions of Apps providers in the releases sought. In the instance of Pokemon GO, the releases include:
None of the terms of service for Pokemon GO are uncommon despite how broad ranging the releases are and how absolute the rights of parties are, particularly in favour of the provider. Most terms of service can be self-serving in this way.
The main matter for small time users is the issues surrounding collection of personal information and use of that information. For the sake of one free download (for a game), we completely appreciate how the terms of service bear little relevance to an individual.
Caution however, should be exercised by larger users of downloaded Apps. The terms of service should be read especially if the Apps has been downloaded with the intent of supporting or marketing a business. Users should also be cognisant of what device the App is being downloaded onto and the level of privacy in the settings.
The method by which terms and conditions are accepted through the download of an App is different to the physical signing a contract. As a business owner, if the use of Apps and transactions through websites form an important part of the client-base to your business, it is important your terms and conditions are customised for this kind of transaction and that it is express in the terms that it is binding on the user.
If you need assistance with interpreting any terms and conditions that may affect your business, or if you want terms and conditions drafted for your business please contact Peter North (Senior Associate, Business Law Practice Group) on 03 9629 9629 for assistance on all business law related matters.
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